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Synq (TCG Card Manager) vs Hoard

Synq is a Shopify app that reprices off TCGplayer market data on three tiers priced close to Hoard's own. The price ladder isn't the interesting part of this comparison. The execution track record is.

By Christopher Neale, Founder at Hoard Updated Aug 26, 2026

Synq, sold as "TCG Card Manager," is a Shopify app that runs daily repricing against TCGplayer market data across 12 games. It has three tiers by card-count limit: $29/month for up to 2,000 cards, $79/month for up to 15,000, and $149/month for up to 50,000. It's Shopify-only. There's no standalone product; it lives inside a Shopify store as an app.

Hoard is TCGplayer-native: no Shopify store required, no separate storefront to run. It reprices directly against your existing TCGplayer inventory on a schedule you choose.

The price ladders land close enough to each other that price isn't really the deciding factor here. What matters more is whether the tool does what it says. A repricer that quietly gets a card's price or condition wrong doesn't save you time: it creates a customer-service problem and a refund a few days later, which costs more than the subscription either way.

Best for
Hoard fits a seller whose storefront is TCGplayer itself and who wants a repricer with no public reliability complaints on record. Synq fits a Shopify store owner who wants repricing inside the same dashboard — though the one public review raises real reliability concerns worth checking directly with Synq first.

Synq's pitch: repricing without leaving Shopify

If your store already runs on Shopify and you want repricing that lives inside that same storefront rather than a separate tool, Synq's pitch makes sense on paper — an in-Shopify app avoids adding another login and another dashboard to your daily routine. Its 12-game coverage and daily repricing cadence are reasonable specs for a Shopify-native tool, and the tier structure scales with card count in a way that's easy to reason about before you commit.

Hoard's fit: TCGplayer is the storefront, not a bolt-on

Hoard doesn't require Shopify at all. It bolts onto an existing TCGplayer seller account — no platform migration, no new storefront. If your store's front end is TCGplayer itself rather than a Shopify shop with a TCGplayer sync bolted on, Hoard is the more direct fit: one system, one source of truth, rather than a Shopify catalog syncing outward to TCGplayer.

Beyond the structural difference, Hoard ships watch-only preview mode and rollback before any rule goes live, an auditable log showing what changed and why, and price floors and ceilings to protect margin.

Feature Synq Hoard
Platform requirement Shopify only None — works on existing TCGplayer store
Repricing cadence Daily Weekly, daily, or every 4 hours by tier
Games covered 12 25 (all TCGplayer-supported games)
Entry price $29/mo (up to 2,000 cards) Flat monthly by sync tier — see plans
Top tier $149/mo (up to 50,000 cards) see plans
Preview / watch-only mode Not stated Yes
Public review record 1.0 stars — a single public review (see below) Not a comparable single-review data point
Where Hoard wins
  • No platform migration — works directly on the TCGplayer store you already have
  • Covers all 25 TCGplayer-supported games, versus Synq's 12
  • Watch-only preview mode, rollback, and an auditable log on every run
  • No public reliability complaints on the scale of Synq's single 1.0-star review
Where Synq wins
  • Lives inside Shopify — no separate login or dashboard to check
  • Simple tier structure that scales by card count

The price ladder is close. That's not the story here.

Synq's three tiers ($29/$79/$149) sit close enough to Hoard's own tier pricing that cost isn't the honest differentiator between the two. If the price ladders are roughly equivalent, the question that actually matters is reliability — does the sync do what it claims, consistently.

What the one public review says

Synq currently has a single public review, and it's a 1.0-star rating. That review cites barcode issues tied to product variants, identical images shown across every condition (so a near-mint and a heavily played listing look the same to a buyer), inaccurate non-USD pricing, and inconsistent inventory sync between Shopify and TCGplayer. Worth being precise about what this is and isn't: it's one review, not a broad pattern, and we can't say from a single data point how representative it is of the average Synq install. But it's a specific, detailed complaint, and it lines up with exactly the kind of operational failure (pricing and sync errors) that a repricing tool exists to prevent.

If you're evaluating Synq, that review is worth reading in full and weighing against your own risk tolerance before committing a live TCGplayer sync to it. One review isn't enough to call a pattern, but it is enough to ask Synq directly about barcode handling, image-per-condition support, and non-USD accuracy before you commit inventory to it. The price ladder alone won't tell you any of that.

Common questions

How much does Synq cost?

Three tiers by card-count limit: $29/month for up to 2,000 cards, $79/month for up to 15,000, and $149/month for up to 50,000.

Does Synq work without Shopify?

No. Synq is Shopify-only — there's no standalone product, it lives inside a Shopify store as an app. Hoard bolts onto an existing TCGplayer seller account with no Shopify required.

What does the one public review of Synq say?

Synq currently has a single public review, at 1.0 stars. It cites barcode issues tied to product variants, identical images shown across every condition, inaccurate non-USD pricing, and inconsistent inventory sync between Shopify and TCGplayer. It's one review, not a broad pattern, but it's specific enough to be worth reading before committing a live sync to it.

How many games does Synq cover?

12, against Hoard's 25 TCGplayer-supported games.

Does Synq offer a preview or watch-only mode before repricing goes live?

Not stated in Synq's own materials. Hoard ships watch-only preview mode and rollback before any pricing rule goes live.

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